Serena & Lily Wallpaper Too Translucent


I guess that Serena & Lily is starting to print on non-woven substrates. I am not a fan (see yesterday’s post).

Besides being very stiff and uncooperative, this material is very translucent. As you see in the photo, the leaves of the second layer of wallpaper are clearly visible through the top layer.

This means that it’s likely that color imperfections on the wall will show through. New Sheetrock, for example, with its grey drywall interspersed with bands of white joint compound. Or hanging this product on a dark painted wall will result in a “dirty” cast underneath the paper, and will not yield the bright, crisp white look that S&L is known for.

As a primer, I like Roman’s Pro 977 Ultra Prime, which is a white-pigmented primer, and an ideal choice under thin, see-through material like this. But it is not a heavily-pigmented primer, so there is still the worry that the finished walls will not look as bright as they should.

I do hope that S&L will improve this product. There are tons of nice non-wovens available, so let’s hope they do some research and come up with a better substrate.

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